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Potterton Blog
Website tips, projects, and more.
Select new projects are shared here and on the portfolio page.


Why a Website is an Essential Tool for a Small Business
With a well-designed website, businesses can showcase their products or services, provide information, and engage with their audience.
2 min read


5 Effective Forms of Marketing for E-Commerce Businesses
When it comes to e-commerce businesses, several effective forms of marketing can be utilized to drive success. Search engine optimization...
2 min read


5 Reasons Why Social Media Can't Replace a Website
While social media undoubtedly plays a crucial role in today's digital marketing, it cannot replace the benefits of a website.
2 min read


Four Benefits of an Author Website
By utilizing an author website effectively, you can showcase your work, engage with your audience, and unlock various opportunities.
2 min read


5 Ways to Help Readers Find Your Books - Author Website Design
What if you already have a great website? What can you do to reach a wider audience for your books?
2 min read


Must Have Elements for Your Author Website
You've written book, are writing a book, or are shopping a book around to agents and publishers, so guess what? You need a website!
4 min read


When to Clear Your Browser's Cache
Caching has its benefits, but also its drawbacks. So, when do you know your browser cache needs clearing?
2 min read


5 Things We Need To Know Before Designing Your Website
There are actually more than 5 things, but these are at the top and important for you to think about before approaching a designer.
3 min read


The 3 Most Important Things About Your Web Design
My top 3 most important things about your web design are not going to be the same as another web designer's. Here are mine . . .
2 min read


Balance Personal Privacy with Transparency on Your Website
Transparency is important, but transparency in business does always not require you to share personal details.
3 min read


Website URL Length and Domain Tips
What is a good length for a website URL? We recommend the following when it comes to choosing a URL for a new website.
2 min read


Can You Guarantee the #1 Spot on Google?
Provide content, services, products, etc. that people want, need, or think they want and need. They click, read, and perhaps stay . . .
1 min read


You Have a New Website. Now What?
Your website is finished, live, and you're excited to share it with the world and build your business. Now what?
3 min read


Does Your Website Need a Blog?
The short answer is: That's entirely up to you. The long answer is: Blogs are meant to be updated on a regular or semi-regular basis. If...
1 min read
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